COLLEGE OF BUSINESS
BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION, Major in Marketing Management (MM)
The Marketing Management program prepares the graduate for careers in marketing, market research, advertising and public relations. The curriculum provides the graduates with both technical skills and competencies required in the field, but also the flexible mindset that is necessary to stay competitive in a constantly changing business environment.
BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION, Major in Financial Management (FM)
The Financial Management program prepares the graduates for various careers in financial management as well as in related fields, including but not limited to corporate finance, investment management, banking, credit, trust operations, insurance, foreign currency markets, money market, capital markets, and other financial securities markets. The curriculum provides the graduate with knowledge on financial institutions and technical skills based on established financial theories, methodologies, and various analytical tools. It also promotes an outlook that is based primarily on ethics, market integrity, regulations, good governance, and competitive global perspective, necessary for effective financial decision making.
BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION, Major in Management (M)
The Business Management program is a four-year degree program designed to equip students with the concepts and principles of Business Management. The program teaches students operations and processes that occur within an organization such as procurement, logistics, quality control, project management, manufacturing and marketing. It focuses on the more authoritative aspects of business like planning business activities, organizing departments and employees, running departments, and generally managing an organization.
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